The Information

The Information was cited in April 2026 as the primary source for the figure that AI now generates more than 65% of new code at Snap, the disclosure that Snap Inc. used to justify the elimination of approximately 1,000 roles — 16% of its full-time workforce. That figure, sourced to The Information's reporters, became one of the most widely cited data points in the spring 2026 AI displacement conversation, making the publication a key node in the evidential chain of the ai-jobs-power-money story.

The Information was founded in 2013 by Jessica Lessin, a former Wall Street Journal technology reporter, as a subscription-only technology journalism outlet based in San Francisco. It was among the first to build a viable editorial business model without advertising revenue, charging a premium annual subscription and relying on exclusive reporting on major technology companies including Meta, Google, Apple, OpenAI, and Anthropic. The publication has broken significant stories on AI company structures, funding rounds, and internal conflicts, and its subscriber base of institutional investors, technology executives, and policy researchers gives its reporting outsized downstream influence relative to its circulation.

The Information sits in a distinctive position in media coverage of the AI industry: it is a publication that covers AI companies closely and whose own commercial model — premium, subscription-driven journalism requiring paid professionals — is itself under pressure from AI-generated content. Its Snap AI-code figure, sourced to the publication, exemplifies how specialised technology journalism creates the statistics that end up shaping wider policy and investor debates.