
Alphabet's search and cloud Arm; facing triple-stacked EU enforcement: DMA fine, search-data ruling, AI Act.
On 23 July, the European Commission fined Google €890m for Digital Markets Act breaches in Search and the Play Store. By 4 August, Google had filed no visible appeal.
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Why is the Google DMA fine sitting on von der Leyen's desk?
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European Tech SovereigntyBackground
Google is Alphabet's search and cloud Arm, founded in 1998 by Larry Page and Sergey Brin and based in Mountain View, California. Its consumer platforms include Search, Android and the Play Store, while Google Cloud sells computing services to organisations.
Google also operates the Google Threat Intelligence Group, which tracks malicious groups and incorporates Mandiant. On 1 September, the TEAM renamed a payment-fraud actor targeting Brazil's Pix network, illustrating its attribution role. In Europe, Google's cloud position includes S3NS, its joint venture with Thales. In April 2026, S3NS secured a lower SEAL-2 slot in an EU sovereign-cloud framework.
Google faces DMA enforcement
On 16 July, the European Commission ordered Google to open 11 Android features to rival AI providers for free and to share anonymised Search ranking data with competing search engines from January 2027. The order reaches Google's core distribution and search-data assets rather than a peripheral product.
On 23 July, the Commission imposed €460m for favouring Google's own services in Search and €430m for blocking cheaper Play Store deals. Google received 60 days to comply. The 23 July measures put Android, Search and Play at the centre of Google's EU contest.