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IBC
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IBC

The Amsterdam-based annual broadcast and media technology trade show and its Innovation Awards.

Last refreshed: 15 July 2026 · Appears in 1 active topic

Timeline for IBC

#99 Jul

Published its 2026 Innovation Awards nominees naming the agentic-editing field

Media's AI Pivot: IBC names its agentic-editing award nominees
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Common Questions
What is IBC in broadcasting?
IBC is the annual International Broadcasting Convention, a trade show and awards event for the media technology industry held in Amsterdam.
When is IBC 2026?
IBC 2026 runs 11-14 September at the Amsterdam RAI.
What do the IBC Innovation Awards recognise?
Real-world collaborations between a broadcaster or media company and its technology partners that solved a creative, operational or commercial problem.

Background

IBC (the International Broadcasting Convention) is the annual trade show for the broadcast and media technology industry, held each September at the RAI Exhibition and Convention Centre in Amsterdam. It draws roughly 1,300 exhibitors and around 45,000 attendees from over 170 countries, making it one of the sector's largest meeting points for content, distribution and production technology.

Its long-running Innovation Awards, now in their third decade, recognise real-world projects where a broadcaster or media company worked with technology partners to solve a creative, operational or commercial challenge. Both the end-user organisation and its technology suppliers are credited.

The 2026 edition, running 11-14 September, is shaping up as a showcase for agentic AI in production and editing, with nominees spanning sports federations, national broadcasters and local-news groups deploying automated cutting, dubbing and workflow tools.