
Deltapoll
British polling firm whose 17-20 July 2026 survey put Labour level with Reform UK at 28%.
Deltapoll's 17-20 July survey put Labour up eight points to 28%, level with Reform UK, the largest post-appointment bounce recorded for Andy Burnham of any pollster tracking the shift.
Last refreshed: 3 August 2026 · Appears in 1 active topic
Why do Deltapoll and YouGov disagree on Labour's poll bounce?
Timeline for Deltapoll
Mentioned in: A second pollster puts Labour ahead of Reform
UK Local Elections 2026Pollsters split on the Burnham bounce
UK Local Elections 2026Background
Deltapoll is a British polling firm that tracks Westminster voting intention through regular fieldwork, publishing findings that sit alongside rival pollsters such as YouGov when the industry assesses swings in party support.
Its 17-20 July 2026 survey produced a markedly larger post-appointment bounce for Labour than YouGov recorded in the same window, putting Labour up eight points to 28%, level with Reform UK, a gap that goes to how differently pollsters can read the same electorate rather than to any single fact about the parties themselves.
Deltapoll's public record in this topic currently consists of that fieldwork release and a similar shift found weeks before More in Common's own poll; its durable relevance is as one of the handful of firms whose numbers are cited when the scale of a leadership-change bounce is in dispute.