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Synergy Research Group
OrganisationUS

Synergy Research Group

Technology market research firm specialising in hyperscale data centre capex, capacity counts, and cloud market share.

Last refreshed: 26 April 2026 · Appears in 1 active topic

Key Question

What does Synergy's data say about where hyperscalers are actually building in 2026?

Timeline for Synergy Research Group

#11 Apr
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Common Questions
What is Synergy Research Group's cloud market share data?
Synergy Research Group publishes quarterly cloud market share reports tracking AWS, Azure, Google Cloud, and others. Its data is widely used as the reference for competitive analysis in the cloud infrastructure market.Source: Synergy Research Group
How much did hyperscalers spend on data centres in 2025?
Synergy Research Group data cited by the IEA shows five major technology companies collectively exceeded $400 billion in capex in 2025, a figure the IEA projects will rise approximately 75% to around $700 billion in 2026.Source: IEA via Synergy Research Group

Background

Synergy Research Group is a technology market research firm whose quarterly data centre and cloud market reports are the most-cited primary sources in hyperscaler capex and capacity debates. The firm tracks cloud infrastructure market share, data centre construction activity, and operator capex across Microsoft, Amazon, Google, Meta, and other major players.

Synergy's data underpins the claim that five major tech companies collectively topped $400 billion in capex in 2025 — a figure the IEA restated in its April 2026 electricity report. The firm's quarterly cloud market share reports are the reference point for competitive tracking across AWS, Azure, and Google Cloud.

Synergy is a privately held research boutique, not a public company, but its output is treated as near-primary-source quality in the data centre industry due to its methodological consistency and longitudinal dataset. The firm tracks hyperscale data centre count globally, giving it the most complete picture of how the infrastructure buildout is distributed geographically.

Source Material