Skip to content
Welcome, thoughtbot's Giant Robots listeners!Start here
UK Local Elections 2026
3JUN

Reform holds 25% through the storm

1 min read
10:25UTC

YouGov put Reform on 25%, the Conservatives 21%, Labour 20% and the Greens down two on 13%, its lead unmoved across five weeks of scrutiny.

PoliticsAssessed
Key takeaway

Reform sits unmoved at 25% despite a month of funding scrutiny and Labour's leadership crisis.

YouGov put Reform UK on 25%, the Conservatives on 21%, Labour on 20% and the Greens down two points on 13% in its 5-6 July voting-intention poll⁠1. The lead has held across five weeks of scrutiny of Reform's funding and a Labour leadership upheaval. Voting intention measures which party respondents would back in an immediate general election, and the stability of Reform's number, against the backdrop of The Greens slipping from a 17% peak earlier in the cycle, suggests the manoeuvring at Westminster has not moved the wider electorate.

Deep Analysis

In plain English

Opinion polls ask a sample of voters which party they would support if there were an election tomorrow. YouGov's poll of 5 to 6 July put Reform UK on 25%, the Conservatives on 21%, Labour on 20% and The Greens down two points on 13%, a lead for Reform that has held steady for five weeks. A steady poll lead does not automatically mean a party will win the most seats in Parliament. Britain's electoral system rewards parties whose support is concentrated in specific areas, so a smaller national vote share can still produce more seats if it is better distributed. UKIP found this out in 2015: it won over one in eight votes nationally but ended up with only one MP.

Deep Analysis
Root Causes

Under first-past-the-post, a party's national vote share does not translate directly into Commons seats; what matters is whether that support is concentrated enough in individual constituencies to win them outright.

With Reform, the Conservatives, Labour and The Greens now splitting the vote across four parties in the 20 to 25% range, seat-modelling analysts note the outcome depends heavily on how evenly or unevenly each party's support is spread geographically, not simply on who leads the national poll.

First Reported In

Update #11 · Farage to quit Clacton to force by-election

YouGov· 8 Jul 2026
Read original →
Different Perspectives
Scottish National Party / John Swinney
Scottish National Party / John Swinney
Swinney told the SNP conference in Aberdeen on 17 October that Scotland is ready for independence, but set no referendum date, bill or Section 30 request. He launched a new campaign instead and extended the £2 bus fare cap to the north east from April 2027.
Liberal Democrats / Ed Davey
Liberal Democrats / Ed Davey
Davey ruled out a national partnership with the Greens on 19 October after their Brighton conference passed a "Zionism is racism" motion, and wrote to two Jewish community bodies. He left untouched the councils the two parties already run together.
Reform UK / Richard Tice
Reform UK / Richard Tice
Tice alleged ITV's reporter used false details to get a press-office job and said ITV had "likely broken the law", telling members not to speak to it until it apologises. Reform also opened investigations into members, with some suspensions, so the party is contesting the broadcaster and disciplining councillors at once.
Rhun ap Iorwerth / Welsh Government (Plaid Cymru)
Rhun ap Iorwerth / Welsh Government (Plaid Cymru)
Ap Iorwerth presented six priorities to the Senedd on 22 September without numeric targets or a named partner party, promising to work across the chamber where there is common ground. He says his government will be judged on results.
Michael Marra / Scottish Labour
Michael Marra / Scottish Labour
Marra won the leadership on 19 September, and three days later his 17 MSPs backed Swinney's right-to-decide motion once their child-poverty amendment was written in. He says Scottish Labour's task is to tell voters what it stands for.
Andy Burnham / Labour Party
Andy Burnham / Labour Party
Burnham told conference in Liverpool on 29 September that Labour's next manifesto will commit to changing the electoral system, and invited every party into a National Commission on Electoral Reform. He has not named a replacement system, and no chair or remit has been published.

Written with AI from Lowdown's published reporting. Not individually reviewed by an editor. Editorial standards.