On 26 February, Block CEO Jack Dorsey eliminated 4,000 jobs — more than 40% of the company's workforce — in a single announcement 1. "AI fundamentally changes what it means to build and run a company," Dorsey said 2. CFO Amrita Ahuja cited a more than 40% increase in production code shipped per engineer since September, attributed to Block's internal AI coding tool 3.
The market's response was unambiguous. Block's stock surged 22–25% in after-hours trading, sending a direct signal to every CEO in the sector: frame your layoffs around AI productivity and investors will reward you. If Ahuja's productivity figures are accurate, Block's remaining engineers are each shipping 40% more code than the pre-September workforce, and the company cut the headcount those gains made redundant.
Former employees offered a different account. Speaking to the Guardian, several said many eliminated roles "can't really be AI'd" — that the cuts reflected overstaffing from the pandemic hiring boom, a weak crypto market depressing Block's Cash App and Square businesses, and a falling share price 4. On this reading, AI provided the narrative frame; the underlying drivers were conventional cost pressure and stalled growth.
Both accounts may hold partial truth. Block likely was overstaffed, its crypto-adjacent revenue was under pressure, and its AI tools did improve per-engineer output. The question is whether the stock surge rewarded genuine operational transformation or a labour-cost reduction dressed in AI language — what the Yale Budget Lab has termed "AI washing" 5. Dorsey predicted most companies would follow within a year 6. Whether he is right about AI or merely about the cuts, the effect on 4,000 displaced workers is the same.
