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WPP
Marketing group led by Cindy Rose, developing AI-assisted advertising through WPP Open.
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#13 13 Oct
Mentioned in: Publicis credits AI, names no AI product
Media's AI Pivot#7 18 Jun
Mentioned in: Horizon ships its own buying layer
Media's AI Pivot#7 18 Jun
Announced a Buyer Agent under development and convened a shared standards initiative on 18 June
Media's AI Pivot: WPP convenes six rivals on AI buying#5 1 Jun